Let’s talk about Sarasota - aka the coastal cutie of Florida’s Gulf Coast. Famous for its award-winning white sand beaches (hellooo, Siesta Key), Sarasota is so much more than just a pretty shoreline. It’s an artsy, sun-soaked playground that delivers serious main character energy. That should come as no surprise. It is home to cultural power players like the Asolo Repertory Theatre, The Florida West Coast Symphony, The Opera of Sarasota, and the Sarasota Ballet Company. Talk about class!

And don’t even think about skipping the Ringling Museum complex. It’s an absolute must. Spend an afternoon getting totally immersed in art, architecture, and circus history. The main museum features masterpieces spanning centuries, plus rotating exhibits that keep things fresh. The courtyard? Totally Instagram-worthy with its classical sculptures and old-world vibes. Then head to Ca' d’Zan, John Ringling’s palatial mansion that looks like it teleported from Venice. Before you leave, pop into the Circus Museum for a colorful walk through America’s wildest big-top legacy. Pro tip: give yourself time, there’s a lot to see.

Now, let’s explore the food scene, because Sarasota doesn’t mess around when it comes to flavor.

Downtown, hit up Boca for a farm-to-table experience that’s as fresh as it gets. We’re talking locally sourced everything (some of it literally growing next to your table), signature cocktails, and the friendliest staff around. Our insider tip? Order the Staff Meal. It is a daily chef’s choice that’s always a surprise and always delicious.

Beachside craving? Head down to Sharky’s on the Pier in Venice for seafood with a side of ocean breeze. Watch the sun set, sip a cocktail, and catch some live music - barefoot and beachy vibes guaranteed.

And if you're looking for dinner with a view, you can even arrive by boat at Shore on Longboat Key. From your first sip of a signature cocktail to your last bite of Key West shrimp and scallop risotto, it’s coastal dining done right - easygoing, stylish, and seriously good.

Craving rooftop vibes? Head to Sage in downtown Sarasota. Chef Chris Covelli is behind the magic in the kitchen, and the rooftop bar is the perfect place to sip a signature cocktail while taking in those dreamy downtown views. It’s got just the right amount of bougie flair.

Now, once you’ve soaked up all the sunshine and seafood, it’s time to get your luxe on, because Sarasota is also home to one of the coolest fashion experiences out there: BSWANKY.

This isn’t just a bag boutique. BSWANKY is where couture meets compassion. Founded by designer Gretchen Bauer, the brand began as a mission to empower talented immigrant artisans often overlooked in the U.S. accessory world. What emerged? A luxury label that’s as bold in heart as it is in design.
Inside their Sarasota studio, you can literally design your own handbag. Choosing from rare materials, unique shapes, and signature details that scream “collector’s item.” Each BSWANKY bag is a one-of-a-kind gem, crafted with old-school techniques that make them truly special, so you won’t see your bag coming and going. These bags aren’t just accessories, they’re bold, soulful statements. This is your “treat yourself” era, so yep, the unlimited Amex is definitely invited. :)

Perfect Sarasota Day Itinerary (Save This!)

8:00 AM: Morning Coffee & Beach Walk at Siesta Key
Start your day toes-in-the-sand style. Grab a lavender latte at Breaking Wave Coffee, then stroll Siesta Key’s powder-soft white sands (they really do sparkle in the sunlight!).

10:00 AM: Arts & Culture at The Ringling.
Head to the Ringling Museum complex. Wander the galleries, stroll the sculpture-filled courtyard, tour Ca’ d’Zan, and don’t miss the Circus Museum. Artsy and nostalgic? Yes please.

1:00 PM: Lunch at Boca
Back downtown, snag a table at Boca. Order the Staff Meal and a citrusy cocktail. You’ve earned it after all that art.

2:30 PM: Create Your Dream Bag at BSWANKY
Pop into the BSWANKY atelier for a behind-the-scenes peek or even design your own luxury handbag. Fair warning: you will fall in love with something.

6:30 PM: Dinner & Sunset at Sharky’s on the Pier.
Drive down to Venice and grab a beachside table at Sharky’s. Live music, fresh seafood, and a show-stopping sunset to wrap the day.

Optional: Nightcap at Sage downtown.
Still got energy? Head to the Sage rooftop bar for one last cocktail under the stars. ✨

Whether you’re into sunshine, style, surf, or a little bit of everything, Sarasota delivers with flair. Beachside fun, culture kicks, foodie moments, and a little fashion magic - it’s all here, waiting for you.